Bloomington-based Certified Public Accountant Joseph Rapacki came to Circadian for help standing out from the crowd.
Circadian wrote and designed a small, unassuming brochure for Rapacki + Co., focusing on what individuals should look for when choosing an accountant. Rather than hyping the list of services or increased savings, the brochure uses a spare aesthetic, dry wit, and personal testimonials to convey the importance of hiring a professional you can trust.